Creating an effective workplace wellbeing strategy

Smeg client case study

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Smeg wanted to introduce an annual workplace wellbeing programme that would proactively support their people and make the best use of their investment.

Rather than making assumptions about where support was needed, they wanted to first understand the experiences, priorities and needs of their employees. This would ensure the programme reflected real insight and could deliver meaningful, long-term impact.

The Challenge

A young woman with dark hair smiling and laughing during a meeting in a bright office space, with another woman in the foreground who has her hair up in a bun.

We partnered with Smeg to gather meaningful employee insight, develop a tailored wellbeing strategy and implement targeted interventions that could be measured, reviewed and refined over time.

We designed and implemented an annual organisation-wide wellbeing survey over a three-year period. The questions aimed to identify areas where support was needed, uncover what the workforce were interested in focusing on, establish a baseline understanding of employee wellbeing, and identify any organisational factors influencing employee wellbeing and experience.

Our Approach

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Using the insights gathered, we identified three strategic priorities that would shape Smeg's workplace wellbeing programme:

Our Strategy

  1. We support our employees to thrive
    To build on self-perceived good levels of mental health and wellbeing and offer opportunities to further maximise this.

  2. We champion being healthy together
    To tackle a low motivation to exercise and a desire to come together as a business and connect socially.

  3. We’re open about mental health
    To address an underlying stigma and lack of confidence in talking about mental health at work.

A man with curly hair and a beard, wearing a denim shirt and headphones, smiling while working on a laptop in a cozy, orange, padded booth.

The Impact

A programme of targeted interventions was developed around each strategic priority:

  1. We support our employees to thrive
    Delivered through a programme of practical workshops, expert talks and regular mindfulness sessions.

    75% of employees now feel their employer cares about their wellbeing, up from 55%.

    “An interesting and thought provoking session with useful tools to deal with stressful situations.”

  2. We champion being healthy together
    Delivered through group activity initiatives, movement sessions and expert-led workshops designed to encourage healthier habits.

    Following the programme, 75% felt happy with their physical health and motivated to take care of physical health, up from 45% and 50% respectively.

  3. We’re open about mental health
    Delivered through Mental Health Awareness training for managers and senior leaders.

    Manager confidence rose from 50% to 80%

    79% of employees now feel that they could openly talk about mental health (up from 42%)

    “The best course I have attended, thought provoking, useful and its stayed with me”

A woman wearing a black hijab and green sweatshirt sitting at a table with a laptop, smiling while holding a white mug.

Looking to build a workplace wellbeing strategy?

The most effective wellbeing strategies start by understanding your people. We help organisations gather meaningful employee insight, identify priorities and develop practical, evidence-informed strategies that reflect both organisational goals and employee needs.

Get in touch to discuss how we could support your organisation.

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